And, bar the trashy bikinis, they proved that all the hard work really does pay off with an impressive display of healthy looking bodies - belonging to both the women and the men.
Of course the flamboyant ladies of Essex took pride of place around the pool, strutting their stuff in garish two-pieces and impractical high heels.
Things are looking up: Joey Essex and Harry Derbidge cast a wandering eye at a couple of Essex's finest during the sun-soaked pool party
Earlier this year it was cast member James 'Arg' Argent who coined the phrase 'No carbs before Marbs' as he battled with his weight.
The mantra definitely seems to have paid off for most of the stars of the reality show, some of whom were keen to show off as much flesh as possible.
Playboy model Chloe Sims, 24, was top of the leader board in the attention-grabbing stakes squeezing her pneumatic chest into a tiny fuchsia bikini covered in bright yellow flowers.
Helping hand: Amy Childs enlists the aid of an assistant as she prepares to film scenes at the party
Too cool for school: Joey Essex stands in among the TOWIE ladies
Essex girls on parade: The female contingent make their presence felt poolside in a variety of outifts
As she basked in the Spanish sun, it was clear several girls were trying just as hard to grab some of the limelight showing off their bodies in a variety of skimpy outfits.
Glamour girl Maria Fowler was one such participant who made her presence felt in a black number, most of which was slashed away, matched with a pair of denim shorts.
And, the show's 'Queen of the vajazzle' Amy Childs, 20, was surprisingly understated in a flesh coloured swimsuit - although she was still jostling for position in her miniscule bikini.
Slightly understated: Sam Faiers covered and protected herself from the sun in her all black outfit
Making a song and dance: Harry keeps himself moving while a blonde companion talks on her phone
Elsewhere Sam Faiers keep most of her body covered up choosing to wrap a sheer black sarong around her lower half, with a matching pair of bottoms, a black hat and a top covered in glittering stones.
Her boyfriend Joey Essex was in his element, playing Mr.Cool in his trendy shades as he was surrounded by the show's females.
Later on he was seen in the pool casting a wandering over two reem beauties who tottered past in the wedge heels.
No carbs: The TOWIE mantra paid off for all its stars - Joey's slim frame solid proof that it works wonders
Caught short: Mark Wright exits the women's toilet on set
AMY DENIES DEPARTURE
Vajazzle queen Amy Childs has dismissed reports she is to leave TOWIE to front her own show.
Replying to a tweet from a fan asking her about the rumour she stated: 'load of rubbish'.
In the News Of The World today it was reported that she will leave the show at the end of the year to sign a £1million deal as the 'new Jordan'.
Surprisingly, he was joined in his ogling by Harry Derbidge - who threw the girls a cutting look as they marched into his crosshairs.
Mark Wright made quite a faux pas, unknowingly he appeared to have relieved himself in the women's toilets on set.
He was snapped walking out of the portaloo, champagne in hand, trying to cut a dash but failing miserably.
The whole event was exactly what fans have come to expect from the show, which has spawned imitations on both Channel 4 and MTV.
In the coming month both broadcasters are set the debut similar 'reality shows'.
Channel 4's new show, titled Made In Chelsea, will follow the ups and downs of the London Borough's young socialite's, the King's Road set.
While MTV have created a remake of the U.S. show Jersey Shore using a cast of colourful characters from the north-east, cleverly entitled Geordie Shore.- via Daily Mail