But the pneumatic reality star was in danger of fading into the background at a 'champagne spray' party in Marbella, as she joined hundreds of revellers at the Ocean Club.
The mother-of-three, 33, looked positively demure in her maxi dress compared to the skimpy bikinis on show worn by women 10 years younger at the bash.
Keeping up appearances: Katie Price wears a low-cut maxi dress over a black bikini as she heads to the champagne spray party at the Ocean Club in Marbella
Spot the Pricey? The model and her boyfriend Leandro Penna blend into the background as they're surrounded by young bikini-clad revellers
Despite her attention-seeking recreation of Dirty Dancing in the pool at the Ocean Club the previous day, it appeared Price wasn't quite in the mood yesterday.
With The Only Way Is Essex stars at the same event in tiny bikinis, Price didn't have a chance of being able to outshine them.
Price and her Argentine boyfriend Leandro Penna, 25, joined several celebrities at party promoter Sintillate's monthly champagne spray parties.
Crowded: Hundreds of revellers besieged the Ocean Club for the monthly champagne spray party
Party girl: Price and Penna chat to friends in the club
A host of TOWIE stars were there including Sam Faiers, Joey Essex, Maria Fowler, Lydia Bright, Lucy Mecklenburgh and Ellie Redman.
Also representing the non-reality TV world was Waterloo Road actress Chelsee Healy in a very flamboyant outfit, model Calum Best and Tottenham Hotspurs player Aaron Lennon.
During the daytime event, up to 5,000 champagne bottles were on offer for spraying.
Close: Price and Penna have been inseparable since meeting three months ago - despite their language barrier
Following her day at the Ocean Club, Price wrote: 'I'm loving the sunshine. Can't wait for Princess, Junior, Harvey tomorrow. Gonna have whole week of fun. I've only been away 2 days. miss them x.'
Upon arrival in Marbella on Saturday, Price put on a show in the Ocean Club as she and Penna recreated the iconic lift from the Dirty Dancing film.
She also showed off a new tattoo she had to honour Penna - who she's only been dating for three months.
TOWIE girls on tour: (L-R) The Only Way Is Essex stars Lydia Bright, Maria Fowler and Sam Faiers were revealing far more flesh than Miss Price
It must be serious: Price shows off her Leo tattoo on her ankle
On her ankle, she's had 'Leo 27-2-11' etched in honour of the date she met him at Sir Elton John's post-Oscar party.
Wearing a striped maxi dress, Penna lifted her above his head, before she went crashing head first into the pool on Saturday.
Looking on at her pool antics were long-time pal, former glamour model-turned-DJ Lauren Pope with fellow The Only Way Is Essex stars, Kirk Norcross and Page 3 pin-up Maria Fowler.
The rich friends hired out a 'Super VIP Square Bed' by the pool at the exclusive beach club, with costs 750 Euros (£650) a day and requires customers spend a minimum of 1,000 Euros (£867) on food and alcohol.
Price arrived in Marbella on Saturday morning after celebrating her son Harvey's ninth birthday on Friday.
Making an entrance: (L-R) Waterloo Road actress Chelsee Healy wore a flamboyant outfit, while Calum Best and Tottenham Hotspurs player Aaron Lennon went casual
Rammed: The champagne spray party drew a host of British partygoers to dance and drink in the sunshine